Portfolio

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  Federal pre-budget brief: Canadian Cancer Society

  Client: Canadian Cancer Society

  I wrote the entire Federal Pre-Budget Brief submission on behalf of the Canadian Cancer Society. I also trained our National Director for media interviews and his pre-budget presentation on Parliament Hill.
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  Media release: COU welcomes federal funding

  Client: Council of Ontario Universities

  As a communications executive, I have written press releases and news updates, and have served as an organization's spokesperson. This is one past example.
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  National article: Sustainable technology

  Client: Montreal Gazette

  This is one of the many national articles I wrote for the Canwest News Service (Postmedia Network). The articles ran in local newspapers across Canada. This one was featured in Montreal Gazette.
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  Annual Review 2014: Plan International Canada

  Client: Plan International Canada

  I coordinated this entire project, including all writing, editing, graphics, images and videos. This largest Annual Report in the organization's history featured 2 websites, 2 brochures, 2 reports & 1 bilingual video.
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  Marketing content: Terre de Lumière fragrance

  Client: L’OCCITANE en Provence

  In this elegant collaboration with L'Occitane, I created the concept for a special Mother's Day feature, coordinated its creative direction and wrote all marketing content.
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  Content partnership: Lost in the heart of L.A.

  Client: Los Angeles Tourism Board

  In this fun collaboration set up exclusively between my company FAJO Magazine and L.A. Tourism, my husband and I did most of the photography and writing for this travel sponsored article.
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  Advertising content: Fun road trips with Ford

  Client: Ford

  This is one of the advertorials I worked on through a global ad agency, where I had to create a travel concept for a feature story with Ford, and shoot/provide all visuals, paired with a large social media campaign.
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  Advertising content: Smart planning with Sitter.com

  Client: Sitter.com

  In this sponsored feature, I promoted the brand and its services to the readers through original content creation and a large social media campaign.